By Kristine Fife Big Sky Public Relations Account Director Local media remain one of the most effective ways for sharing information with the community. When it comes to transportation and road work projects, trust matters. Closures, detours, and construction delays directly affect people’s daily routines, how they get to work, school and home. The goal of working with the media on these projects is simple: be clear, be credible, and be helpful. When information is communicat

By Sloane Stinson Big Sky Public Relations Project and Marketing Manager Public Involvement is a key component of any successful infrastructure project, but as winter approaches, engagement efforts face unique challenges that can limit public participation. With the time, effort, people power, and dedication required to bring a complex infrastructure project from concept to completion these days, progress can’t slow down due to winter weather, shorter days, holiday schedules,

By Becca MacLean Big Sky Public Relations Account Manager As fall arrives, it offers an opportunity to reset. Children go back to school, projects kick off, new schedules ensue. It’s a perfect time to not only begin fresh and clarify personal matters, but also as public relations professionals, it’s a great time to brush up on communication practices. In our world, over communication is always key. Our top tips for revisiting communications tactics this fall are below. 1) Res

Public involvement refers to the direct actions taken to interface with key stakeholders and those affected by any client project. This...

Many of us find it hard to crack open a book in the midst of our busy day. In school, we operated as if a textbook would be tucked in our...