September 2015-May 2016
Flathead County Economic Development Authority - Kalispell Core and Rail Redevelopment
Challenge: The Kalispell Core & Rail Redevelopment is the largest urban renewal project in Flathead County’s history. In 2015, it faced significant challenges with a local business attempting to derail the project.
Resolution: Big Sky Public Relations was contracted to manage the project’s image and communications, improve community understanding and dispel misinformation. Our firm has successfully employed multiple methods to tackle this complex public relations campaign including community influencer research and interviews, branding, messaging, website design, influencer articles, and marketing collateral used in public information sessions. The project is currently “back on track,” building community support and moving rapidly toward implementation.
What our clients say: “Big Sky PR been an important part of FCEDA’s strategy to inform the public of our activities and the Kalispell Core and Rail Redevelopment project. They have assisted by providing creative ideas on how to educate the public on our role in the community and been terrific at managing that process from beginning to end. I completely depend on this team to keep us on task, on time and on budget and they haven’t let me down yet! I would recommend Big Sky PR to any organization that wants to maximize their media coverage and public exposure and needs assistance on both the creative and day-to-day management pieces of that objective.”
-Kim Morisaki with FCEDA